Taking advantage of the world cup, Zoomlion wants to open the South American construction machinery market.
taking advantage of the world cup, Zoomlion wants to open the South American construction machinery market.
China Construction machinery information
Brazil World Cup is in full swing. As another "team" active in Brazil, China Construction Machinery Enterprises represented by Zoomlion are actively engaged in the construction of stadiums, ports and other infrastructure, And want to take the opportunity to knock on the door of the South American market
the construction machinery market in Brazil has become "a must for strategists". In particular, the 2014 World Cup, the 2016 Olympic Games and the government's second round of economic growth plan have made the market capacity of Brazilian construction machinery attract the attention of the industry. Data show that from 2010 to 2015, Brazilian infrastructure investment projects will exceed US $800billion. Such a huge market space has attracted the influx of world construction machinery enterprises
according to relevant data, since the first Zoomlion concrete trailer pump entered Brazil in 2008 and the hydraulic cylinder can measure the oil in the right chamber flowing out through the B-T channel, thousands of Zoomlion products have been working actively on construction sites across Brazil every day for six years, playing its own role in Brazil's national construction and economic development. Zhang Jianguo, senior president of Zoomlion, introduced that Zoomlion is currently setting up a factory in Brazil, which is expected to be completed in 2015, and will realize localized production of equipment at that time. "In view of the demonstration and radiation effect of the Brazilian market on the whole Latin America, opening the Brazilian market will also mean knocking on the door of the whole South American market." Zhang Jianguo said that while Brazil has a firm foothold, Zoomlion has continuously increased its efforts to expand the American market, launched a series of products close to the needs of the American market, successfully entered Chile, Costa Rica, Ecuador and other countries, and won a good reputation